How this site is made.
AI-powered, human-signed. Systems produce at scale; a person stands behind everything, and nothing leaves unsigned. The site is built the way the work is: one system — a fixed type scale, a closed palette, a drawn kit of marks — and this page is its spec sheet. Every value on it is the value the site actually uses.
Headlines don’t run on a ratio — each rung is here because a real page needed it, and the gaps are uneven on purpose. The foundations file anchors display at 56; the site holds one deliberate step down to this quieter 50 scale, ruled in Aug 2026 and locked everywhere. The article column reads at a uniform body register on a fixed 680px measure — the reading template’s most important number.
Seven values, each with a job, and the palette is closed at seven. One accent per surface — the service the page is about. Red is the human: the person in the work, and the action that reaches one. There is no quota — count follows meaning — but if red isn’t showing where a person is or what they’re about to do, it’s ink.
Twelve columns at 1440 with a 100px margin: a 1240px content column, centred on a canvas that runs full width. The ink bands bleed edge to edge; the content re-centres inside them. Articles read on a fixed 680px column. Nine spacing steps, each with one job — distance does the work that boxes and lines would otherwise have to.